Informed Decisions vs Emotional Attached Decisions

Informed Decisions vs Emotional Attached Decisions

Rather than being a luxury, emotions are a very intelligent way of driving an organism toward certain outcomes. Antonio Damasio



Phineas P.Gage

It is the summer of 1848 and we are in New England.
Phineas P.Gage, twenty-five years old, a construction foreman, is about to become a very curious lesson in medical history.
A century and a half later his downfall will still be quite fascinating  to many of us.

An explosion has occurred right near Phineas.
This explosion has hurled a piece of iron, over a meter long, through Gage’s left cheek, piercing the base of the skull, traverses the front of his brain, and exits at high speed through the top of the head.

The rod has landed more than a 30 meters away.
Gage survives, but when he recovers, his personality has changed.
The iron has damaged the part of the brain that govern emotions.

Yet Gage appears to be fine in all other ways.
Though he seemed normal, except he was unable to feel emotions.
But, as modern neuroscience has confirmed  since Gage, people with this sort of injury, have something in common.

They cannot make decisions.
Think of any situation where you had all the facts, reason, and logic on your side, and truly believed there was absolutely no way the other person could say no to your proposal.
You just knew that to do so would be impossible.

You figured there was no other logical solution or answer.
But the other person did not just “get it”.
They were not influenced by  logic.
Everyone believes that their more pragmatic and important decisions are based on cool logic and detached thought processes.
And this is free of mere “emotions” that would cloud their judgment.

And we could then extrapolate that belief and suggest that there would be a linear relationship whereby the least important “investments”, like snack foods, would have the most emotional and  least intellectual input.
And conversely, the big investments like a house or car, would be high on intellectual and lower on the emotional.
But how true is this ?

Surprisingly, based on the results of modern neurology, everyone places more emotional input into even large decisions than anyone ever thought was possible.
But data doesn’t necessarily translate to answers.

Even with extensive data at their disposal, many people find it difficult to let go of habitual processes.
Rather than embracing a newfound ability to incorporate factual insights and findings into decision making, many in the investment world continue to let emotion, or that gut instinct, often over ride their logical thought processes.

When you are purchasing an investment property, or a series of properties over time, you are basing each purchase purely on an intellectual level dealing with a long game plan of wealth building.
You are not purchasing on any emotional level at all.
You do not have to worry about the colour scheme of the house or the layout of the garden.

Its a whole different game plan than a house that you are about to move into to live in, which is based on logic and emotion.
You remove the emotion by purchasing at the right time, at the right location, using the services of Ample Property Solutions to do all the background research for you.

Its impossible for “joe citizen” now days to be aware of all the different building developments around Australia, to know which are the best brokers and real estate agents or even the standard of builders,tenancy supply etc.
Thats why our clients use our services.

What we are often seeing now days is, herd behaviour driven by the media, to invest or abandon different forms of investment like real estate.
The journalists will point out problems with anything but blue chip shares, then comment that shares are looking good at the moment.
And people will gamble on shares to try and gain long term wealth.

But as we have witnessed time and time again, share volatility, directed by herd movements and un-forceable economic trends outside of Australia makes the share market un-attractive for long term investments compared to real estate.

We do not always need shares.
But with an expanding population in Australia, and a shortage of rental accommodation in most major cities, we will always need houses.
Australia`s population will never magically become stable or shrink.
For better or worse, it will always be outstripping supply.

So, we started with an explosion of dynamite, and ended up with a discussion about housing trends.
The point of the post is this.

We must set aside any emotional “gut feeling” about where and when to invest in property, and accept that companies like Ample Property Solutions, will  save you time and make you money in the long run.
Its not a get rich scheme, we don’t know of any.

Its a long term, logical and emotional free plan, of wealth creation for your families future.

As far as Ample Property Solution is concerned, property investment,when guided by experts, in a stable country like Australia, is the finest form of true wealth building that we are aware of.

But it takes action and not just navel gazing.
For a free no obligation meeting or our next FREE seminar click this link.
Knowing is not enough; we must apply. Willing is not enough; we must do.

Johann Wolfgang von Goethe